As optometrists you obviously know the importance of making sure people have regular eye exams...but do your patients know how important it is? More importantly, do your DIABETIC patients know how important it is?
As I've mentioned in previous article, the management of diabetic patients can be very lucrative and rewarding for you as a practitioner, both from an optometric billing stand point and a clinical one. However, you can also use this a GROWTH tool for your practice and help spread the word about the importance of eye exams to people with diabetes.
Here are just a couple of the ways you could go about this:
Partner with an FQHC clinic for referrals of diabetic patients
Set up times to go to stores, like WalMart or the local pharmacy, and give free exams to people. Advertise this in the paper to make the community aware and use that time to not only get these people to become your permanent patients but to also council them on the necessity of routine check-ups.
Partner with General Practitioners to receive referrals of diabetic patients
Did you know that 60% of people with diabetes skip having their eyes examined regularly?!?! Read the article below to find out more, and don't forget, if you ANY QUESTIONS about your optometric billing, contact opticXpress today!
https://www.aao.org/eye-health/news/sixty-percent-skip-diabetic-eye-exams